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Posts Tagged ‘ hedge fund marketing ’

Hedge Fund Marketing – Building a Strong Brand Identity

Importance of Brand Identity Emphasized in Recent White Paper There has been a clear trend over the last 12-18 months for hedge funds to focus on a number of operational issues in order to become more attractive to institutional investors.  While much of focus has been on the risk management [...]

Raising Hedge Fund Assets | New Market Requires New Strategies

http://www.hedgefundlawblog.com As part of our ongoing discussion on how to raise assets for hedge funds, today we have another guest post from Karl Cole-Frieman who specializes in providing legal advice to hedge funds and other alternative asset managers.  Mr. Cole-Frieman specializes in Loan Trading and Distressed Debt Transactions, ISDAs, Soft [...]

19 September

Raising Hedge Fund Capital is Not Easy

I have written before that the biggest issue start-up and emerging hedge fund managers face is raising capital for their funds.  I seem to have the same conversation on a weekly basis – the “how to do I grow my fund” conversation.  Unfortunately I do not have the guaranteed step-by-step [...]

24 July
Posted in Uncategorized

GIPS Compliance Information For Hedge Funds

Hedge Funds and GIPS Compliance The Chartered Financial Analysts (CFA) Institute has spearheaded and implemented the Global Investment Performance Standards (GIPS) for investment managers as a means of establishing a higher standard for compliance with measurement and reporting of hedge fund performance.  GIPS standards set forth a universal set of [...]

23 June

Hedge Fund Logos

Creating an Identity for your Hedge Fund Management Company Maybe one of the more important pieces of the management company identity is the logo (the other important piece is the hedge fund management company name).  The logo will generally appear on the management company website, the tearsheets, and potentially even [...]

29 January

Hedge Fund Tearsheets

Marketing Your Fund with a One-Pager In addition to hedge fund pitchbooks, managers will market their hedge funds through one page tearsheets.  Hedge fund tearsheets are basically a snapshot of a hedge fund’s performance over time, as of a certain date.   There are a growing number of companies out there [...]

22 January
Posted in Uncategorized

Hedge Fund Pitchbook

Using a Pitchbook to Market Your Hedge Fund Marketing a hedge fund is one of the more difficult parts of running and managing a fund.  Many times, managers will discuss investments into a fund through a face-to-face meeting with a potential investor.  During this meeting, a manager will utilize a [...]

14 January

Incubator Hedge Funds

How to Create an Auditable and Marketable Trackrecord One of the biggest hurdles that start up hedge fund managers face is the issue of having a marketable track record. Many managers do not have an audited marketable trackrecord for any number of reasons. While it is not strictly necessary to [...]

26 November

Hedge Fund Consultant

Hedge fund consultants are individuals or firms that provide a variety of different services to hedge funds and hedge fund managers.  These individuals or firms typically have significant industry expertise and a strong network within the investment management industry.  These groups also tend to have a strong working knowledge of [...]

14 November

Start your hedge fund today with less than $1 million…

Can a manager lauch a successful hedge fund with less than $1 million in assets?  Yes. While having a large amount of AUM when starting out can be helpful, start up hedge fund managers do not necessarily need to start with a large asset base to have a large, successful [...]

Hedge Fund Legal Services

Cole-Frieman & Mallon LLP provides comprehensive legal services for new and existing hedge funds as well as for other investment management companies.

If you are thinking of starting a hedge fund or an incubator fund, please call Bart Mallon of Cole-Frieman & Mallon LLP today at
415-868-5345.

View Bart Mallon's profile on LinkedIn


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