From the category archives:

Marketing Your Hedge Fund

Hedge Fund Marketing - Building a Strong Brand Identity

January 18, 2010

Importance of Brand Identity Emphasized in Recent White Paper
There has been a clear trend over the last 12-18 months for hedge funds to focus on a number of operational issues in order to become more attractive to institutional investors.  While much of focus has been on the risk management side, I have seen more recent [...]

Read the full article →

NFA Provides Social Networking Compliance Guidance

January 12, 2010

Member Firms Subject to Increased Oversight & Compliance Responsibilities
In early December the National Futures Association (“NFA”) submitted two proposed amendments proposed amendments to the Commodity Futures Trading Commission (“CFTC”) regarding NFA Member Firms and their use of the internet and social media networks.  The amendments focus on communications by firms over the internet in various [...]

Read the full article →

Hedge Fund Audit Firms and Agreed Upon Procedures

October 27, 2009

Hedge Fund Due Diligence Firm Discusses “Agreed Upon Procedures”
We’ve published a number of thoughtful pieces on this blog from Chris Addy, president and CEO of Castle Hall Alternatives (see, for example, article on Hedge Fund Operational Issues and Failures).  Today we are publishing a piece by Chris which discusses hard to value hedge fund assets [...]

Read the full article →

Raising Hedge Fund Assets | New Market Requires New Strategies

October 13, 2009

http://www.hedgefundlawblog.com
As part of our ongoing discussion on how to raise assets for hedge funds, today we have another guest post from Karl Cole-Frieman who specializes in providing legal advice to hedge funds and other alternative asset managers.  Mr. Cole-Frieman specializes in Loan Trading and Distressed Debt Transactions, ISDAs, Soft Dollars and Commission Management arrangements, and [...]

Read the full article →

Raising Hedge Fund Capital is Not Easy

September 19, 2009

I have written before that the biggest issue start-up and emerging hedge fund managers face is raising capital for their funds.  I seem to have the same conversation on a weekly basis – the “how to do I grow my fund” conversation.  Unfortunately I do not have the guaranteed step-by-step guide to raising boatloads of [...]

Read the full article →

Hedge Fund Investors Asking for More Meaningful Communication

August 31, 2009

Clients are demanding that investment managers communicate more than just data
The following white paper was released by BK Communications Group, a company which provides outsourced marketing and client communications solutions for the asset management industry.  According to a recent survey of institutional hedge fund investors, clients largely prefer that managers take the call for transparency [...]

Read the full article →

Deal Book: New Hedge Fund with Questionable Name

August 19, 2009

The New York Times Deal Book today ran a story about a new hedge fund named Ground Zero Strategic Commodities.  The author of the story noted that:
Putting the words “Ground Zero” in a hedge fund name may disturb many people as it undoubtedly conjures up images of the site where the World Trade Center was [...]

Read the full article →

Hedge Fund Domain Names

June 28, 2009

Picking a domain name for your hedge fund website
Start up hedge fund managers always have the difficult task of thinking up a new, good names for their management company and hedge fund (see Naming Your Hedge Fund).  This difficulty is compounded by the fact that the desired name may not be available to use in [...]

Read the full article →

Hedge Fund Investors - What are investors looking for?

June 5, 2009

Are Hedge Fund Managers Lowering Fees?
There are a few common topics which have been coming up lately in my conversations with managers.  Of these probably the question of greatest interest deals with what sort of fee structure investors are looking for right now and what kinds of fee concessions are manages granting to investors.  In [...]

Read the full article →

← Previous Entries